WHAT MAKES A WINNER?
The Business Angel a successful business woman who is also related to Olympic triple gold medalist and world record breaker Usain Bolt, shares some winning ideas to bring more success into your life.
The hopes and dreams of nations were recently played out on the world stage at the Beijing Olympic Games. The awesome feats of Michael Phelps and Usain Bolt have been truly inspiring.
1) Practice Makes Perfect
What we didn’t see at each Olympic event was the years of training that prepared them for that moment of glory. Whilst Bolt may seem like an overnight sensation, he has been in training for the last seven years, which requires enormous self discipline. When you want something, whether it’s a new job, studying for a qualification or even trying to lose weight – do you really put enough time and effort in; or are you a ‘I’ll do it later’ person.
2) Dream Team
Behind every successful person, whether a singer, athlete or business person, is a support team. Few people reach the top on their own. We all need coaches or mentors in our lives, it could be your mother, best friend or a professional business counsellor. They could be someone you admire; either dead or alive, whose story inspires you particularly when life gets tough – you can ask yourself ‘how would they have dealt with this’.
3) All That Glitters
Did you know most lottery winners are broke within two years of winning enormous cash prizes? That’s because they don’t have a winner’s mentality. When we’re given things on a plate; it has less meaning than when we’ve donated blood, sweat and tears. If you think money or fame will bring success, you will be sorely disappointed. It is defying the odds and showing the doubters that you can do it, is what truly counts and feels infinitely more satisfying. Ironically it’s usually after you have achieved; that money and fame will more likely follow.
4) Kid’s Talk
One thing we can learn from the little people in our lives is persistence. Take one of the little darlings out shopping and I guarantee you will buy or give them something, just to shut them up. It doesn’t matter what explanation you give them, they are unrelenting, constantly questioning and very challenging. You can take a leaf out of their book in order to reach your goals by asking yourself when you hit an obstacle. Why can’t I reach this goal? Why not? Who says I can’t do it? Why are they saying that?
Finally, remember that what makes someone a winner is entirely down to you the individual. It is completely subjective and personal – one’s man trash is another man’s treasure. What ultimately matters is that you feel contented and at peace with your lot in life and that you have led a life where you faced your dragons and managed to slay a few of them along the way.
Showing posts with label career development. Show all posts
Showing posts with label career development. Show all posts
Wednesday, 1 October 2008
Sunday, 31 August 2008
Sponsorship Success
It’s Carnival time and many small and large community groups, up and down the country are busy not just coordinating these events but raising funds to make them happen. Many businesses get involved in by providing money or goods and services to help make the event a success.
Whether you’re a volunteer coordinator or a professional fundraiser, here are some handy hints to help you get your hands on those treasured sponsorship funds.
1) BE PROFESSIONAL
First impressions always count, so ensure when contacting a sponsor you are well presented. Whether it’s a phone call, a letter or a personal visit – think about what impression you are making. Is your letter addressed to the correct person, have you spelt their name correctly? What about the letter or leaflet itself, does it give enough information in an exciting way to whet the appetite or is it boring and repetitious? Ask a friend or colleague who doesn’t know about the event to read through it, they’ll probably pick up spelling mistakes and tell you if it’s interesting enough.
For those telephoning prospective sponsors, how does your voice sound, is it clear and exciting or monotonous and slightly scary? Ensure you have notes in front of you when calling, so you can answer any questions. Ask to speak to the marketing coordinator or general manager, as they usually look after sponsorship. Again there’s no harm in practising first.
If you’re making a personal visit, ensure you look smart and are courteous and friendly. Make a pack that includes the event to be sponsored as well as information on your organisation.
2) DON’T BE A SIZE QUEEN
Sometimes it’s better NOT to go after the big fish, but try their smaller competitors. Usually the big corporate companies like Coca Cola, Cadburys are flooded with sponsorship requests – so why not go for smaller but similar companies like Green & Black or Plamil, who also make chocolate.
3) LIKE A SCOUT, BE PREPARED
Research the companies that you want sponsorship from. What is their history, have they sponsored similar organisations or events? Use the internet and read their websites. Find out who the decision-makers are.
4) OPPOSITES DON’T ALWAYS ATTRACT
Align your brand values. Who are their customers, who are yours? Is there a similarity or synergy? Remember sponsorship is not a donation but a payment to reach a target audience with a particular message.
5) WILL YOU STILL RESPECT ME IN THE MORNING?
Have you given a thought to the post-event relationship? How will acknowledge their assistance? A certificate, an awards presentation, or a post event dinner or social event, where sponsors can meet those who they have helped. Ideally you’ll be writing a press release to your local media thanking your sponsors and volunteers for their assistance. It’s a good idea to keep sponsors (and even those who didn’t sponsor you) on the Christmas card list by sending them your group’s newsletters and invites to other functions. That way you will remain ‘top of mind’ when it comes to getting funds next time around.
The main thing to remember is to be courteous and polite, it’s not your money yet and the person you’re dealing with will have to justify to their boss, that yours is the right organisation they should be sponsoring.
Whether you’re a volunteer coordinator or a professional fundraiser, here are some handy hints to help you get your hands on those treasured sponsorship funds.
1) BE PROFESSIONAL
First impressions always count, so ensure when contacting a sponsor you are well presented. Whether it’s a phone call, a letter or a personal visit – think about what impression you are making. Is your letter addressed to the correct person, have you spelt their name correctly? What about the letter or leaflet itself, does it give enough information in an exciting way to whet the appetite or is it boring and repetitious? Ask a friend or colleague who doesn’t know about the event to read through it, they’ll probably pick up spelling mistakes and tell you if it’s interesting enough.
For those telephoning prospective sponsors, how does your voice sound, is it clear and exciting or monotonous and slightly scary? Ensure you have notes in front of you when calling, so you can answer any questions. Ask to speak to the marketing coordinator or general manager, as they usually look after sponsorship. Again there’s no harm in practising first.
If you’re making a personal visit, ensure you look smart and are courteous and friendly. Make a pack that includes the event to be sponsored as well as information on your organisation.
2) DON’T BE A SIZE QUEEN
Sometimes it’s better NOT to go after the big fish, but try their smaller competitors. Usually the big corporate companies like Coca Cola, Cadburys are flooded with sponsorship requests – so why not go for smaller but similar companies like Green & Black or Plamil, who also make chocolate.
3) LIKE A SCOUT, BE PREPARED
Research the companies that you want sponsorship from. What is their history, have they sponsored similar organisations or events? Use the internet and read their websites. Find out who the decision-makers are.
4) OPPOSITES DON’T ALWAYS ATTRACT
Align your brand values. Who are their customers, who are yours? Is there a similarity or synergy? Remember sponsorship is not a donation but a payment to reach a target audience with a particular message.
5) WILL YOU STILL RESPECT ME IN THE MORNING?
Have you given a thought to the post-event relationship? How will acknowledge their assistance? A certificate, an awards presentation, or a post event dinner or social event, where sponsors can meet those who they have helped. Ideally you’ll be writing a press release to your local media thanking your sponsors and volunteers for their assistance. It’s a good idea to keep sponsors (and even those who didn’t sponsor you) on the Christmas card list by sending them your group’s newsletters and invites to other functions. That way you will remain ‘top of mind’ when it comes to getting funds next time around.
The main thing to remember is to be courteous and polite, it’s not your money yet and the person you’re dealing with will have to justify to their boss, that yours is the right organisation they should be sponsoring.
Culture Club - Business Style & Profile
Business culture is the style and personality of a company. There are many types of culture that mostly depend on the size of company and type of industry in which it operates.
For example working in creative fields such as fashion, music and the arts can be quite unstructured in terms of career development as you may be self-employed or employed on a contractual basis. These industries can be notoriously low paid compared with working in financial services sector. However our colleagues in this sector are under government scrutiny and heavy regulation which means they most certainly have a policy and procedures manual for every eventuality. Their sector will definitely be a culture of conservatism and structure.
What you need to discern and to make the most of your career is, does your company culture match your personal style, personality and career goals?
You need to ask yourself several questions to ensure your company’s culture will enhance your personal growth rather than hinder it.
- Do you prefer to work with the reassurance of a policy and procedures manual or would you like to re-write the rule book?
- Does your dress sense match that of your colleagues and superiors or are you considered ‘a little different’ by teammates?
- Get a little abstract and think of your company as a drink and then ask yourself – would you drink it? If not, why not?
For instance if your ambitions want to take you to top of your field but you work in a structured environment, then you will need to play by the rule book. You may need to climb up every rung of the ladder. If that isn’t you, then you may experience problems in the long-term and feel unhappy in your job.
However for those in more flexible and fluid operations, particularly in small businesses you may not have much career growth in that there aren’t really any promotions but gain immense experience very quickly in a range of different areas. That can be great fun, the excitement of not knowing what will happen from one day to next and having to develop new material or very draining and stressful depending on your expectations and personality.
On the positive side, whatever type of culture your firm offers, whether good or bad, you’ll know exactly what you want or don’t want in your next job!
For example working in creative fields such as fashion, music and the arts can be quite unstructured in terms of career development as you may be self-employed or employed on a contractual basis. These industries can be notoriously low paid compared with working in financial services sector. However our colleagues in this sector are under government scrutiny and heavy regulation which means they most certainly have a policy and procedures manual for every eventuality. Their sector will definitely be a culture of conservatism and structure.
What you need to discern and to make the most of your career is, does your company culture match your personal style, personality and career goals?
You need to ask yourself several questions to ensure your company’s culture will enhance your personal growth rather than hinder it.
- Do you prefer to work with the reassurance of a policy and procedures manual or would you like to re-write the rule book?
- Does your dress sense match that of your colleagues and superiors or are you considered ‘a little different’ by teammates?
- Get a little abstract and think of your company as a drink and then ask yourself – would you drink it? If not, why not?
For instance if your ambitions want to take you to top of your field but you work in a structured environment, then you will need to play by the rule book. You may need to climb up every rung of the ladder. If that isn’t you, then you may experience problems in the long-term and feel unhappy in your job.
However for those in more flexible and fluid operations, particularly in small businesses you may not have much career growth in that there aren’t really any promotions but gain immense experience very quickly in a range of different areas. That can be great fun, the excitement of not knowing what will happen from one day to next and having to develop new material or very draining and stressful depending on your expectations and personality.
On the positive side, whatever type of culture your firm offers, whether good or bad, you’ll know exactly what you want or don’t want in your next job!
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